COPYTOP
Reposition its brand, the design, its identity.
Modernize the brand and recreate a human connection by activating two levers: a new positioning and
a rebranding, so that Copytop transitions from a local printer posture to a communication partner.
a rebranding, so that Copytop transitions from a local printer posture to a communication partner.
BRAND IDENTITY
VISUAL IDENTITY
DESIGN SYSTEM